How can i increase hits on my website

You can also be a guest blogger. Identify complementary businesses in your area whose audience is relevant to your business. See if you can contribute a post to their blog with a link back to your website. Comment on blogs and social media posts, answer questions people are posting, and participate in conversations about your industry.

The more you engage with your community, the more exposure and profile visits you get. Just be sure to engage moderately and in a sincere way, and avoid including links to your website in your comments — lest you appear spammy and hurt your online and business reputation. Increased traffic should not be the goal of your engagement, but rather a secondary result. Google Analytics is free to use, and the insights gleaned from it can help you to drive further traffic to your website. Use tracked links for your marketing campaigns and regularly check your website analytics.

This will enable you to identify which strategies and types of content work, which ones need improvement, and which ones you should not waste your time on. Paid advertising on Google is a great way to drive people to your website who are seeking out the services you provide. With Google Ads , you pay to have your website usually a landing page show up at the top of search results for particular keywords.

When a query is entered using those keywords, Google looks at all accounts bidding on those keywords and will display and rank the paid results according to the quality and relevance of the advertisement. Paid search results show up first, at the very top of the results pages. This type of exposure is a great way to generate more traffic to your website by qualified visitors.

Furthermore, you only pay when someone clicks on your ad. You can also select preferences through the Google Ads platform so that your business shows up at the top of Google Maps search results.

As with regular paid search ads, there will be an indicator next to your listing that this is a paid result, but the exposure you get from appearing at the top is invaluable. Social media, display, and retargeting ads are all excellent types of online advertising strategies to boost website traffic. Display ads are branded banner ads that get placed on relevant websites.

If you are a fitness business and your ad appears on a webpage about athletic gear, your ad is likely to drive relevant traffic to your site. Retargeting ads can appear on websites or social media feeds. They are placed in front of people who have already visited your site once, and who are therefore more likely to return. There is such a thing as free website traffic, but there is no magic button or tool that just magically generates it independent of your own efforts.

Google can detect spammy behavior, gets suspicious of spikes in activity, and monitors how users are interacting with your website. Using an automatic traffic bot or generator is likely to attract the wrong kind of attention from Google which will hurt your reputation with them and thus your ranking.

The ultimate purpose of getting more visitors to your website and ranking higher on Google is to increase the number of people who interact with and hopefully become customers of your business. If your website is attracting bot traffic, you run the risk of getting blocked from online advertising platforms or, even worse, getting removed from Google.

Cheap website traffic is not worth it! Take the time to build up high-quality and sustainable traffic to your site. As mentioned above, there is no point in getting more traffic to your website if those visitors are not likely to engage with your pages, convert into leads, or become customers. Increasing your website traffic does not happen overnight. Fortunately, there are copywriting formulas that make this easier, one of which is the AIDA formula.

A ttention: Capture their attention with something catchy or relevant. I nterest: Tell them interesting facts, uses, examples, or stories. A ction: Get them to take action. They allow Quorans to form communities and curate content. As a result, I got hundreds of upvotes and thousands of views:. Learn how to market successfully on Quora in our complete guide to Quora marketing.

Because of that, podcasts have become one of the hottest marketing channels. Brands like Drift are flocking to the podcast game and creating versions of their own. But creating a podcast is tedious work. Tim , our Chief Marketing Officer, has appeared on numerous podcasts this year. From a relatively-newish podcast to a top business podcast , he has done it all. Of course, the easiest way is to use Google.

You can also use Site Explorer. Want to do this at scale? For most businesses, there are plenty of non-competing brands with the same or similar target audience. We arranged a joint webinar with Buffer , a social media scheduling tool. We both promoted heavily on social media leading up to the day of the webinar.

Post-webinar, Buffer created a blog post summarizing the presentation. On our end, we posted the recording on YouTube and uploaded the presentation slides on Slideshare. Takeaway: look for opportunities to partner with brands that solve different problems for a similar audience. His hustle has helped grow the Ahrefs YouTube channel to over , subscribers and more than 6 million views.

Not only that, he has managed to rank our videos on YouTube for some of the most sought-after keywords. Google search can be quite competitive when it comes to specific key phrases. YouTube wants viewers to stay on its platform for as long as possible. That helps them make more ad dollars. We recently updated our article on outsourcing writers , and it went from ranking for nothing to ranking 1 for its target keyword.

We also updated our post on anchor text , after which there was a massive uptick in traffic to the post:. We pinpoint articles that are no longer evergreen in the eyes of Google , and we refresh and republish the content. As you can see, SEO is not a set-it-and-forget-it task. To find the pages with decreasing traffic, look at your Google Analytics. Often, ranking drops occur because certain parts of your content are outdated. Think interviews are only for the big leaguers?

Send out emails requesting an interview to thought leaders in your industry, and publish the interviews on your blog.

Not only will the name recognition boost your credibility and increase traffic to your website, the interviewee will probably share the content too, further expanding its reach. Image via business2community. So many businesses are focused on attracting new customers through content marketing that they forget about more traditional methods. Email marketing can be a powerful tool, and even a moderately successful email blast can result in a significant uptick in traffic.

Just be careful not to bombard people with relentless emails about every single update in your business. A friendly email reminder about a new service or product can help you boost your traffic, too. The days when internet browsing was done exclusively on desktop PCs are long gone. Even if you have a basic website , you still need to ensure that it is accessible and comfortably viewable across a range of devices , including smaller smartphones.

Ever found yourself waiting thirty seconds for a webpage to load? Me neither. If your site takes forever to load, your bounce rate will be sky high. Make sure that your pages are as technically optimized as possible , including image file sizes, page structure and the functionality of third-party plugins.

The faster your site loads, the better. People want to speak their minds and weigh in on subjects they feel passionately about, so building a community into your site is a great way to start a conversation and increase traffic to your website. Implement a robust commenting system through third-party solutions such as Facebook comments or Disqus, or create a dedicated forum where visitors can ask questions.

You probably visit at least a few sites that are relevant to your business on a regular basis, so why not join the conversation? Just remember that, as with guest posting, quality and relevance are key — you should be engaging with other people in your niche, not dropping spam links on unrelated websites.

Image via organictalks. Google Analytics is an invaluable source of data on just about every conceivable aspect of your site, from your most popular pages to visitor demographics. Pro Tip: You can learn about different types of content offers here and how to create content for every stage in the buyer's journey here. Earned media coverage is a great way to drive brand awareness for your company and traffic to your website.

If your marketing and public relations teams work together, you can generate traffic to your site and create excellent word of mouth.

Ellie Flanagan, a senior corporate communications manager at HubSpot, says, "Although most outlets these days try to stay away from including backlinks in their stories it's usually against their editorial guidelines , that doesn't mean that a good story won't drive folks back to your site. Media coverage provides great third-party validation for your company. Stories about new products or services, your company culture, or even industry thought leadership can all be great drivers for a reader who maybe hadn't heard of your company before and wants to learn more.

Social share buttons are links that make it easy for your readers to share your content on social media. When your readers become promoters of your content, your traffic will increase. Here's a quick cheat sheet on creating social share buttons. Once you've created your social share buttons, how do you get people to share your content? Here are a few tips to get started:. Once your content is posted and you begin ranking on search engines, make sure people are clicking through to read your posts.

Your click-through rate CTR measures who clicked on your post and read it against the number of people who viewed the link to your post e.

To get more people to click through and drive traffic to your site, it's important to write compelling and apt meta descriptions and titles.

To write quality meta tags that are click-worthy, make sure your titles are short and snappy, and your description leaves visitors wanting more. This ties into on-page SEO, described above. One form of content that can drive traffic to your website is educational content. If you create courses, certifications, or educational posts that are helpful to your audience, you'll likely see an increase in traffic.

We provide videos, certification courses, and knowledge base articles to answer questions. See an example of a knowledge base article below. Have you heard of Reddit and Quora? By nature, these platforms are similar to social media because they foster asynchronous connections between users. Just like on traditional social sites, too much self-promotion is frowned upon in the Reddit and Quora communities.

You can drive traffic to your website quickly with paid advertising. With search engines, you can run pay-per-click or retargeting ads. With social media you can run display ads or sponsored posts. Your strategy will most likely include a combination of different types of advertising like social media, display, and search ads. Pro Tip: Getting started with paid advertising can be a simple process — learn more about it here. A simple way to drive traffic to your website is through contests and giveaways.

This can give you a quick boost, while also rewarding your followers. You can host giveaways on social media, through your email list, or both. In that same vein, writing guest posts can generate traffic to your site. Guest posting shows you're active in your community, while also linking to your website — more on generating backlinks below. To implement a guest posting strategy, you need to find a site that would be a good fit for your company, draft a blog post, and then write a pitch.

Caroline Forsey , senior content strategist on the Blog team, says, "I'm always particularly intrigued with a guest pitch if it shows me the writer has done their research ahead of time.

For instance, I'd pay much closer attention to a pitch if it tells me how this piece could appeal to my readers. Additionally, I'm impressed when a writer can recognize gaps in our content and how their piece will fill those gaps, rather than competing with existing content.

Just about every industry has several well-respected people with words of wisdom to share. Even if they come from a completely different background than what your company specializes in, influential thought leaders have transferable knowledge that can be helpful for your readers.

Instead, look for great storytellers. The HubSpot Blog Team recommends keeping your eyes peeled for up-and-coming experts as well as individuals who thrive in less hyper-digital industries like agriculture, food and beverage, and humanitarian work like Sippie Siphiwe Mungaraza does at Mealtime Limited. There are so many paths your future customers can take to reach your website, all you have to do is find the one that works best for your business.

Editor's note: This post was originally published in October and has been updated for comprehensiveness. Originally published Aug 31, PM, updated August 31 Logo - Full Color. Contact Sales. Overview of all products. Marketing Hub Marketing automation software.